What each thing costs
Every price on the platform is a starting price in credits that rises with how much work the job actually takes. Here is the full list, what is free, and what your plan buys in practice.
The price list
Chat message: 0.5 credits. Plan message: 1. Build message: 1. Make-it-Yours edit: 0.5.
Image generation: 7 credits, or 14 at 4K. Audio generation: 2 per clip. Video generation: 60 credits for one clip of about 8 seconds, by far the most expensive thing on the platform, and the price is always stated before it runs.
Background or scheduled run: 2. Live-chat AI reply: 0.1. Site job: 0.5.
Treat every number as the floor. A build message that touches many pages, or an audit over a large site, costs more because it genuinely did more work.
What is free
Stock photo search costs nothing, ever. Slide decks, CSV exports of your orders, leads, products, and events, chart images drawn from your real numbers, and live web research are all free too.
Reach for the free tools first. A stock photo placed in thirty seconds costs zero, a generated image costs 7, and both can look right.
What a plan buys in practice
Free's 75 credits a month is about 10 generated images, or about 150 chat messages.
Pro's potential 600 a month, monthly credits plus the daily drip combined, is about 85 images. Real months mix chat, builds, and images, so your mileage lands somewhere in between, and the usage page shows exactly where.
Keeping the bill down
Generate images at 1K unless you truly need 4K, the default costs half. Use stock photos for scenery, lifestyle, and people shots, and save generation for logos and brand-specific art that stock cannot produce.
For video, agree on the concept before generating. At 60 credits a clip, one well-briefed generation beats three re-rolls.
When a price surprises you
If a job cost more than the list says, that is the starting-price rule at work: the price scales with the actual work done. The transaction history on the credits card shows every movement, and /app/usage breaks spending down by day, by Build versus Run, and by project.
If a video generation seems to appear without warning, it did not. The price is stated and your explicit yes is collected before any clip is generated.
If 14 credits for a 4K image feels steep, ask for 1K instead. Same image, half the price.
adlens (adlens Pro, at adlens.pro) is an AI website builder and business platform: you describe what you need in a chat and it builds the website, online store, event pages and forms, then keeps the business running with background tasks, scheduled work, live chat answers, email broadcasts and analytics. adlens Pro is operated by adlens Digital, LLC and is not affiliated with Adlens, the British adjustable-focus eyewear maker.