Short links, QR codes, and tracking links
A campaign you cannot measure is a guess. Short links, QR codes, and UTM-tagged tracking links tell you which channel actually drove each visit, split by site.
adlens gives you three ways to make a link you can measure. Short links are clean, branded redirects you can hand out anywhere. QR codes carry a link into the physical world, on a flyer, a poster, a table tent. Tracking links wrap a destination in UTM tags so your analytics know exactly which campaign sent the click.
Short links
Short links live under marketing, at /app/marketing/links. Each link gets a name so a list of twenty stays readable, and each can be deactivated without being deleted, which matters when a promo ends but you want its history intact.
You can also manage them from the editor chat: tell the assistant to shorten a URL, rename a link, turn one off, or delete one, and it does it.
QR codes and tracking links
QR codes live at /app/marketing/qr. Point one at the page you want, print it, and the scans arrive as measurable visits like any other click.
UTM-tagged tracking links live at /app/tracking-links. Use one per channel or per campaign: the Instagram bio gets one link, the email blast another, the flyer a third. When the numbers come in, you know which channel did the work instead of guessing.
Attribution splits per site
Orders, tickets, and short links all carry the site they originated from. In a workspace with several sites, that means campaign numbers split per site: the analytics pane for each site shows the clicks and outcomes that belong to it, and nothing bleeds across projects.
When a link misbehaves
A short link that stopped resolving was probably deactivated. Check its row at /app/marketing/links, or ask the assistant to turn it back on. If it was deleted, make a new one; a deleted link does not come back.
Campaign numbers not showing where you expect? Check which site you are reading. Attribution follows the site the link belongs to, so a link attributed to one site reports in that site's analytics, not in another's. Flip the site picker before you assume the clicks vanished.
And if a channel shows nothing at all, confirm you actually shipped the tagged link and not the bare URL. A plain link still works for the visitor, it just tells your analytics nothing about where the visit came from.
adlens (adlens Pro, at adlens.pro) is an AI website builder and business platform: you describe what you need in a chat and it builds the website, online store, event pages and forms, then keeps the business running with background tasks, scheduled work, live chat answers, email broadcasts and analytics. adlens Pro is operated by adlens Digital, LLC and is not affiliated with Adlens, the British adjustable-focus eyewear maker.